hi, I'm Chaymae - entrepreneur, creator, writer, speaker.

Chaymae (pronounced Shay-ma) is the founder of madeby, built around the vision that the beauty & wellness industry need to bring no BS products that *actually* work. Along the way Chaymae racked up some pretty impressive titles if you're into that sort of thing, like making the "Forbes 30 under 30" list for Europe or when Forbes named her one of the "50 Women Behind Brands" in the Middle East.

madeby wasn't Chaymae's first go at building a business. She previously sold two businesses in food service and education, which she also built with no resources or funding. Chaymae understands that early stage entrepreneurship is anything but transparent, so she started documenting her journey on Instagram and TikTok.